i wish i was that popular
While the importance of centrality is impossible to deny, the Freeman article raises more questions than it answers. The difficulty arises as broad generalizations about the role of centrality are made across many different types of organizations, from a steel mill to social networks. Freeman runs into to many different definitions of types of centrality to make any diffident definitions. In order to understand the article, I think it is important that we clarify what we do know. Centrality is vital, group properties and processes are dependent upon it, no matter if the centrality is based on control, independence or activity. Group efficiency, group structure and complexity of organizational tasks all contribute in some way to determining the level of centrality. Since this class is called social networks I guess we should work from there and then attempt to move to other organizations. In social networks centrality is determined by ties and network structure. I agree that a key role of centrality is in combining subunits. The unit that connects and bridges different subunits has a special role, and without it, the structure could not exist. However as social ties grow and strengthen overtime, the importance of a central node fades. For combining weak ties a central node is essential, but between strong ties centrality takes a new role, one of guidance and authority for the remaining social structure. Is centrality more important in the forming and combining of ties or maintaining ties in long term bonds?
In the Wassserman article central nodes are called “stars.” The article is in conjunction with most of Freeman’s article, in determining who is a star. Degree, closeness, betweeness, information, and rank all help to define an individual node as being the star of a social network. Both articles attempt to base their findings in a graph and again with generalizations, but centrality for specific groups is very individual and has many subtleties. One being prestige of the node also can be called status. Both articles also give an equation to determine centrality. While I believe this is useful in determining a who maybe a star, it does not specify, this particular nodes role as a star to the rest of the social structure more than it has fulfilled the criteria better than anyone else. The article continues to differentiate between the effects of centrality: total effects centrality, immediate effects centrality and meditative effects centrality. While we maybe able to determine which node has the highest level of centrality and their effects to the rest of the structure, their specific role to the other individual nodes is still yet to be as easily quantified.
Reading the previous two articles, I have been most intreged to discover a hard line generalization about the effects a central node, star, has on the remaining social network. However, I forgot to examine a possible reverse effect. The Valente article, on “do popular students smoke?” gave a hypothesis of a more give and take relationship between popular, central nodes and group trends. While peer pressure is a common notion, the pressure the leader of a group to set trends for the group is widely over looked. The article states that popular kids are more likely to smoke. These popular smokers are closely tied to gender and ethnicity, and the results prove the correlation. A stronger association between smoking and popularity exist for girls than boys, and even more so for latino girls than latino boys, but the strongest association was for non-White boys. While determining which groups are most susceptible to being influenced by popularity to smoke is important in anti smoking campaigns, is there a possible genetic, gender and ethnic characteristic, that can explain susceptibility to peer-pressure?
The Kerbs article on mapping terrorist networks based on closeness and betweeness gave a welcome shock of reality to the importance of network structure. The severity of the acts of 911 emphasis the necessity of science and factual information behind determining social structure and social leaders. A key concept that in the article that discusses in determining tie strength and leaders is trust. Trust however is extremely difficult to measure across different social networks and its own evolution as the group grows together. I have to admit I never really thought that mapping out social networks could be protecting our country, but apparently I was wrong.
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